How do you market to a vampire? That’s the challenge interactive agency Digital Kitchen faced as they created a series of fang-in-cheek ads to promote HBO’s smash show True Blood. Using applications such as Final Cut Studio and Adobe Creative Suite, the all-Mac shop produced billboards and print ads for brands like MINI and Gillette, […]
Digital Kitchen: Creativity in the Blood Read More »
DNA stores more data per ounce than any man-made storage media yet devised. That makes detangling it and decoding gene sequences for statistical analysis a mathematically intense undertaking. “From a numerical point of view, if you’ve got 1,000 individuals in your study and you’re typing 100,000 to a million markers, you’ve got at least 200
Michael Barmada – University of Pittsburgh Read More »
Dr. Nouchine Hadjikhani reads minds. As a radiologist at the Martinos Center for Biomedical Imaging at Massachusetts General Hospital (MGH), a teaching hospital affiliated with the Harvard Medical School (HMS), she seeks through the use of MRI to unravel the mystery of migraines and to understand how people perceive and process body language.
Streamlining Neuroimaging Read More »
Apple – Pro – Profiles – T-Pain Whether he’s throwing out a staccato stream of rhymes or sounding out some smooth vocals, T- Pain’s style is unmistakable. The title of his debut album “Rappa Ternt Sanga” sums it up. T-Pain strives to bring hip-hop and R&B together without compromise. And it works — Five Grammy
To BT, it’s all ones and zeros. “Music is just applied mathematics,” he says. “And so is visual art — it’s all related. You’re just dealing with color instead of the audible spectrum.” For this musician‐composer‐ sound artist, the universe is, simply put, binary. And his latest project is a pure expression of that philosophy,
BT: Binary Universe Read More »
On stage, Jamie Lidell possesses an almost nuclear energy. His fingers dart at the myriad buttons on his MIDI gear. His eyes bulge. He wails. He shouts. He looks — to all appearances — ready to explode. In person, however, he is shy, soft‐voiced and just a little awkward.
Jamie Lidell: Controlled Collisions Read More »
Brian Eno paints with light. And his paintings, like the medium, shift and dance like free‐flowing jazz solos or elaborate ragas. In fact, they have more in common with live music than they do with traditional artwork. “When I started working on visual work again, I actually wanted to make paintings that were more like
Brian Eno: Let There Be Light Read More »
Erykah Badu is awash in creative energy. She conjures the stuff from thin air, whipping up hooks and melodies with little more than a basic backing track. Think soulful freestyle riffs and lyrics punctuated by the boom and clack of a jazzy drum kit. Yet even a steady stream of creativity like Badu’s can be
Erykah Badu: Freestyle Mac Read More »